myb4.ai Case Study: Revolutionizing Fraud Detection
Through innovative collaboration, SkillGround and myB4.ai transform fraud detection education, offering intuitive learning solutions.
Low-code tools are going mainstream
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Multilingual NLP will grow
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Combining supervised and unsupervised machine learning methods
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Automating customer service: Tagging tickets and new era of chatbots
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Detecting fake news and cyber-bullying
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What is myb4.ai?
myB4.ai is a SaaS offering, powered by expertly crafted algorithms and IBM. myB4 enables organisations all over the world to identify fraud, cost savings and other anomalies so action can be taken before serious harm is done.
Check out this 3 minute overview, created by B4 using SkillGround:
Why did you choose SkillGround
Powerful videos created with SkillGround provide users of myB4 with learning tools that give them the confidence to identify where their organisation is being exploited and take action before things spread.
The flexibility and ease-of-use offered by SkillGround makes it easy to develop and update content based on customer and user feedback.
How are you using SkillGround in your business and what kind of results have you seen?
Thanks to SkillGround’s excellent look and feel we can provide users with learning development and support in an easy to digest and convenient manner. Simply by watching the videos our users can progress from novice to experts in fraud detection using myB4.ai in a matter of minutes!
SkillGround turns myB4.ai into a “plug and play product” on a large scale – helping to make the technology feel intuitive by being able to show and tell in a convenient format.
Using SkillGround has drastically reduced the need for hands-on support for our users. The videos save our customers time, and reduce onboarding costs for us. SkillGround provides us with a user-friendly image, helping us to build the foundation for creating a sense of “community”.
Describe your process using SkillGround
We’ve dabbled with animation for some years but with limited success.
Moving from a labour intensive and time-consuming creation process has been a joy to experience. You don’t need to be auteur extraordinaire or pay a fortune to animation specialists to produce great results. With everything centred around the SkillGround platform the words, the voice, music, and the imagery develop iteratively.
The simple and speedy process of production within SkillGround encourages close collaboration between the writer, the video creator, and reviewers.
Writers are encouraged to focus their text to ensure it is carefully paced, concise and impactful. Translating words to visuals are a breeze through the extensive library of animated scenes and drag-and-drop workflow. It is intuitive and fast, so creative ideas can be tested and improved amongst the team with minimal fuss in real-time.
With outputs so quick to produce, learning is swift and painless.
We’re very happy to have myB4.ai on board, says Rickard Bengtsson, co-founder and Creative Director of SkillGround. Nigel Iyer and Matthew Higgins are incredibly driven and excited people - at this point we’re almost blushing from all their positive feedback!
They are a collective powerhouse of creation that helps us to push SkillGround to its limits and drive development for new features and improvements. The beauty of building a SaaS product is that developing a new feature or improvement based on a request or user frustration likely also helps the wider user pool and benefits everyone!
This user-oriented product development means we’re building the very best product it can be and we’re grateful for all the insights from myB4.ai and the team behind this exciting revolutionary product.
How this collaboration came to be:
The founders of SkillGround and myB4.ai were introduced through Stefan Terelius of IBM’s accelerator program designed to foster innovative and market disrupter companies.
Using AI to enabling organizations to save costs, remove repetitive manual work, are some of the key messages IBM CEO Arvind Krishna has delivered. These are values that ring true for both myB4 and SkillGround – providing the very best tools in their respective fields for their users.
Would you like to dive even deeper into myB4 and become a better fraud detective? Check out this educational video.
Dr Matthew Higgins
Senior Lecturer in Marketing and Consumption at The Open University .
Academic and Head of Department for Strategy and Marketing by day, freelance professional dabbler by night.
Nigel Krishna Iyer
CEO and co-founder myB4.ai by B4 Investigate AB.
Fraud Detective with 25+ years field experience of helping organisations worldwide see and sort out fraud and corruption. Also author, part-time teacher, chartered accountant, computer scientist, screenwriter and musician.
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