Process Overview

From brief to delivery

Every project follows seven clear steps with built-in review gates. You always know where we are and have full control throughout the journey.

Our 7-step process

Structured creativity with clear checkpoints. Every step has defined deliverables, feedback rounds, and timelines.

01

Brief & Workshop

We start with a workshop where we map out the topic, audience, and learning objectives. Together, we define the project scope and direction.

Time: 1-2 days
Feedback: 1 workshop
You provide: Background material, subject matter experts, audience description
We deliver: Project brief, timeline, creative direction
02

Script

AI-assisted scriptwriting following our proven Explainer Pyramid: what it is, why it matters, how to do it. We write, you review.

Time: 2-3 days
Feedback: 3 feedback rounds
You provide: Fact-checking, industry terminology, approval
We deliver: Complete script with timecodes and directions
03

Style Frames

Visual reference frames that set the tone. Colour palette, typography, character design, and illustration style, all approved before we animate.

Time: 2-3 days
Feedback: 2 feedback rounds
You provide: Brand guidelines, logo, any visual preferences
We deliver: 3-5 style frames, colour palette, typography guide
04

Draft Video

A first version built with Draft Library animations and AI narration. See the timing, flow, and narrative before we invest in final illustration.

Time: 2-4 days
Feedback: 2 feedback rounds
You provide: Feedback on timing and flow
We deliver: Complete draft video with temporary narration
05

Production

Final illustration, animation, and polish. Every scene is customised, effects are added, and everything is quality-assured.

Time: 3-5 days
Feedback: 3 feedback rounds
You provide: Detailed feedback per scene
We deliver: Quality-assured final animation
06

Narration

Choose between premium AI voices or professional studio recording. Perfect-Sync automatically synchronises visual elements to the voice rhythm and tempo.

Time: 1-2 days
Feedback: 1 feedback round
You provide: Voice type selection, tonality preferences
We deliver: Synchronised video with final narration
07

Localisation

One source material becomes available in up to 14 languages. Perfect-Sync adjusts timing automatically so visuals and voice always match, regardless of language.

Time: 1-3 days per language
Feedback: 1 feedback round per language
You provide: Desired languages, any terminology lists
We deliver: Localised versions with synchronised timing

Total lead time

2-6 weeks depending on scope

Parallel work streams and AI assistance allow us to deliver faster than traditional production houses.

Process walkthrough video

Ready to get started?

Tell us about your project and we will set up a plan.